FAQ
Straight answers.
15 questions about the call, the ads, results, cost and working together. Anything else, ask us on the free call.
Getting started
The call, the commitment, and who we work with.
What happens on the free strategy call?
We look at your website, your Google presence and your competitors, then tell you exactly what we’d do first. It’s a real audit, not a sales pitch, and you keep the findings either way.
Is there a contract or long-term commitment?
No. Month to month, cancel any time. We keep clients with results, not paperwork.
What kinds of business do you work with?
Small and mid-sized local and service businesses, where the phone ringing and the calendar filling are what matter.
Can I start with just one or two services?
Yes. Pick what you need, and add more when you’re ready. On the free call we’ll tell you which ones we’d start with.
Ads and leads
How the ads find the right buyers, and what happens to every lead.
How do your ads bring in leads?
Every ad is written for one specific buyer and the reason they want what you sell. Short lead forms on Meta and Google capture the right details up front, so you talk to serious enquiries, and the ads send people to pages built to turn them into enquiries.
How often do the ads change?
A fresh batch launches every week. We keep what works, cut what doesn’t, and move the budget behind the winners.
What happens after someone fills in a form?
Follow-up starts right away, and email and SMS keep warm leads and past customers coming back for the next booking. You see every lead and where it stands.
Results
What the work has done for other businesses, and how we report on it.
What results have you gotten for other businesses?
$2 leads and $25 booked appointments for a local realtor, $2.65 per lead across a wellness clinic’s ad account, website clicks from Google up 58% in a month across an auto parts business’s four stores (October on pace against September), and an app taken from $10K to $500K in revenue through paid ads.
The figures, with their sources
$251
Per booked appointment
Felipe Lopez · Local realtor
Source: Felipe Lopez, local realtor. Lead form ads aimed at high-value, considered buyers.
$2.652
Per lead across the ad account
BWell Lounge · Wellness clinic
Source: From BWell Lounge’s Meta Ads Manager, across the ad account.
+58%3
Website clicks from Google
West Can Auto Parts · Auto parts
Source: West Can Auto Parts’ Google profiles, four stores: October on pace (1 to 24 Oct) against September.
50×4
Revenue through paid ads
Ahead · App
Source: Ahead, an app. Revenue through paid ads, $10K to $500K.
How quickly will I see results?
The website is live inside one week and ads can start sooner. Most clients see meaningful lead flow in the first six to eight weeks.
How do you report on results?
Monthly reporting on your Google work, pipeline reporting from your CRM, and a monthly strategy call where we go through it together.
Cost
What you pay us, and what goes straight to Google or Meta.
How much does it cost?
It depends on which services you need and how much work they take. You get an exact quote after the free call.
Is ad spend included?
No. Ad spend goes directly to Google or Meta and is separate from our fee, so every dollar of it works for you rather than us.
What’s actually included each month?
Website build and upkeep, ad creatives production, Google presence and ranking work, Google and Meta ads management, social media management, and CRM and lead tracking. One team, one invoice.
Working together
Who does the work, and how you follow it.
Who will I actually work with?
One senior team handles your whole account, and nobody junior works on it.
The team
- Shervin GhaffariCEO & Founder
- Kiarash HeshmatiChief Operating Officer
- Audreen KhajaviChief Sales Officer
- Atrin SarkaratiStrategist
- PersiaClient Manager
- Russel PourzalSocial Media Manager
How will I know what you’re working on?
Every client gets a private portal: live progress, what’s finished, what’s next, and anything that needs a word from you. No status emails, no chasing us for updates.
ARIESClient portal
Your projectsWaiting on you
YBYour businessOwner
Your projects
Here’s where things stand.
- Homepage and service pagesDone
- Final copy sign-offWaiting on you
- Launch and checksNot started
Free strategy call
Find out what we’d do first.
Rather write first? hello@byarieslabs.com
On a free 30-minute call we look at your website, your Google presence and your competitors, then tell you exactly where we would start.
- A real audit, not a sales pitch
- You keep the findings either way
- No contracts if you go ahead
- An exact quote after the call